Data Foundations
We design and build your data warehouse: one trusted home for your store, ad and finance data.
We help emerging ecommerce brands build a data warehouse that brings every system into one place, so you can trust your numbers.
Sales, ad spend, fees and refunds sit in different tools, so real profit is hard to see.
Your store, ad platforms and accounts disagree, and reports take hours to reconcile.
Every platform claims the same sales, so it's hard to know where to spend.
Every brand is different, so we start by understanding yours.
We design and build your data warehouse: one trusted home for your store, ad and finance data.
We build the automated pipelines that feed it, so your data stays current without manual exports.
We build a semantic layer, so revenue, profit and ad return mean the same thing in every dashboard and AI tool.
Dashboards that show sales, ad return and profit in one clear view.
Practical AI and automation that answer questions and take repetitive work off your plate.
It's hard to know where AI will actually help. Once your data is in order, we find where it can save time and automate admin, then put it in place safely.
LVLUP Health was adding tools and sales channels fast. Sales, finance, marketing and operations data sat in separate systems, with no single view of performance.
We designed and built a data warehouse that brings every system into one place, with executive dashboards for sales, marketing, finance and operations. New tools plug in without a rebuild.
Leadership sees the whole business in one place.
Scales with the business and is ready for AI.
A no-obligation chat about your brand and goals.
We review your setup and agree scope and price up front.
We build in your own accounts, with regular check-ins.
Optional ongoing help as you grow.
Founder, UpData Consulting
Matthew has 7+ years in data engineering, analytics and business intelligence. He founded UpData Consulting to help emerging ecommerce brands turn scattered numbers into decisions.
You work directly with the people building your solution, with no agency overhead. We build in your accounts, document everything, and make sure your team can run it.
Based in Australia, working with brands worldwide.
Every project is different, so we scope it on a free call and agree a fixed price before any work starts.
Not necessarily. The free consultation works out what you need now. Often that's a few automations and one good dashboard.
No. We recommend what fits your size and budget. Snowflake is our default because it starts small and scales with you.
You do. Everything is built in your accounts and fully documented. If we stop working together, nothing breaks.
Tell us about your brand and what you want to know. We'll reply within one business day.
Prefer email? hello@updataconsulting.au